3 Tips To Help You Optimize Your Facebook Fan Page For Search Engines
While it’s not difficult, you must keep a few things in mind. Below are three Facebook SEO techniques that can get your Facebook fan page the traffic and fans it deserves.
The first thing you should keep in mind when creating your page is to use your brand name as your page’s name. In other words, you need to make sure you have carefully chosen your Facebook fan page’s name. The name should have to do with your industry, what you do, and what your overall goals are. The very best way to do this is to just opt for your brand name instead of opting for one that’s filled with a lot of filler words and phrases because people are going to think you’re trying to spam people and they’ll avoid your page like the plague. Another thing that you need to keep in mind when picking your fan page name is to not change it often. The name of your page is used by Google to place it in the search results, so modifying the name can affect your search engine position. This occurs because Google places a lot of weight on the title of a page to determine where to put it and so when you change the name, it will need to start again when trying to find out where to place your page.
When you include a photo, make sure it has a caption and always list your events with the correct describing words.
When you put photographs on your page, you must ensure your captions have keywords in them so that your page will be optimized and also interesting to read. Another great part about using Facebook is that Google will index anything you’ve shared. That means you should use these features to their maximum benefit so that you can succeed where so many have failed.
Don’t look beyond the power of offering your audience a reward for joining your fan page following. Make sure you offer something of value and see how quickly that adds up to new fans for your page. This is important to do if you want to multiply your search engine traffic and reach out to the maximum people. Nothing works better than this to reach a wide audience and introduce them to your brand in a positive way. Facebook is not a passing fad. With millions of members and still growing, it’s a powerful platform to leverage and to spread the word about your product and company. A high quality and well received fan page can net your business a large amount of targeted people who are hungry for what you have to sell. When you combine that page with the power of SEO your business can really take off. The truth is that the time you spend on promotion for your fan page offers a huge return on investment.
Share this article
Like this post? Subscribe to my RSS feed and get loads more!